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Profile Summary
Last Updated:
1/24/2010
Organization:
The LAGRANT Foundation

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The LAGRANT Foundation 's Profile

Organization Mission
To increase the number of ethnic minorities in the fields of advertising, marketing and public relations by providing scholarships, career development workshops, professional development, mentors and internships to African American, American Indian/Native American, Asian Pacific American and Hispanic/Latino undergraduate and graduate students. Our goal is to open the proverbial “door” for minorities by providing the necessary resources and tools not commonly available to many minorities entering the fields of advertising, marketing and public relations.

About The LAGRANT Foundation
Seeking to enhance the academic and professional development of undergraduate and graduate students pursuing careers in these fields, the activities of The LAGRANT Foundation are as follows: Scholarships The LAGRANT Foundation annually provides 15 scholarships to undergraduate and graduate students who are attending accredited institutions and are pursuing careers in the fields of advertising, marketing or public relations. Career development The LAGRANT Foundation annually coordinates a career development workshop for its scholarship recipients. The workshop provides the recipients with an opportunity to speak with industry professionals about their field of interest and specialty. Additionally, workshops are held in major college markets nationwide for students outside of the scholarship recipients. Internship programs The LAGRANT Foundation provides internships to undergraduate and graduate students at selected advertising, public relations and marketing agencies, as well as, publishing companies and communications-related businesses. Internships consist of on-going, hands-on communications experience and training for at least a three-month period. Mentors The scholarship recipients will have a chance to team-up with mentors who provide them with opportunities for experience, exposure, guidance and career development. The mentors are advertising, marketing and public relations professionals who volunteer their time twice a month to meet in-person with students and provide academic and professional guidance. Professional development Scholarship recipients receive on-going professional development from The LAGRANT Foundation, until students obtain a position in advertising, marketing or public relations. Development includes, resume writing, interviewing skills, internship and job search skills, grammar review, writing skills, business etiquette, interpersonal skills, and tips on company politics and professional appearance.


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